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During my time at Uptime.com we launched a new marketing site, rebranded existing collateral, & designed dozens of new creative assets used across social channels, newsletters, blogs, & product interface.
Working primarily in the Telecommunications sphere, I designed digital assets across several brand families. My role was multidisciplinary spanning digital and social channels and collaborating with online retailers such as Amazon and Walmart.
For this passion project, I wanted to explore and reimagine the logo and overall branding of ABT.
This logo redesign passion project focused on encapsulating the importance of the Inner Harbor with the rich imagery and symbolism of the raven.